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Archive for category: Business Strategy

A Healthy Perspective on Wellness Programs

A Healthy Perspective on Wellness Programs

Over the last 5 years, the Affordable Care Act has made Americans and their employers more aware of their position as health care consumers than ever before.  Prior to 2011, health care premiums were growing at shocking double-digit increases. Since that time, the average monthly health care premium growth has slowed to 9% as more companies are taking proactive steps to control their health care costs.  One contributing factor is implementation of corporate wellness programs.

On a conscious level, we all know that a major factor impacting health care premiums is the level of health risk of the members of an insured group – about 70% of us on a national scale. As more information has become available, as a group, we’ve extended our life expectancies and learned that lifestyle choices have a huge influence on our short and long-term health.

How can companies help start to sway our national health stats and costs toward the positive? Let’s look at an example.

Katlyn proudly lands her first “real” job after college. She has a job description, her title in the signature line of her company emails, and health insurance. Her benefits don’t stop there.

Along with being able to afford to order from something other than the $1 menu at a fast food place, Katlyn’s company has a cafeteria with healthy food options and a healthy recipes exchange board. A few times per year the company sponsors organized runs which Katlyn decides to participate in. She gets a health screen once per year that let’s Katlyn bench mark her relevant health stats, something she never even thought to pay attention to before. Katlyn gets a discount on her insurance premiums for participating. At each screen, she is reminded to wear her seat beat, limit her alcohol consumption, and to take advantage of preventive health care like teeth cleanings and annual physicals which she does.

In time, Katlyn decides to use some of her new income to buy a house. The experience is pretty stressful on top of her new job. She attends a company sponsored ‘Lunch and Learn’ on coping with the stress and makes a commitment to attend yoga classes offered at her office 3 times a week.  She likes yoga so much she joins a gym; after all she gets reimbursed a portion of the membership cost.

When Katlyn’s father passes away, she is devastated. Her manager encourages her to leverage the company’s Employee Assistance Program. Katlyn is able to process her feelings with a counselor in a healthy way, something she might never have done if she’d had to find a counselor on her own and pay out-of-pocket. In full, Katlyn’s overall health gets a major boost from these great resources readily available to her throughout her career with her company.

This all sounds great, right? Yet what would all these great benefits end up costing Katlyn’s company? Statistically, these benefits would save Katlyn’s company 20-25% more on their health care costs than companies that do not offer comprehensive wellness programs. The company will also save with lower absenteeism, lower workers’ compensation and disabilities claims, and they will reduce their recruiting costs, making a wellness program a pretty good business decision.  Katlyn will also experience lower premiums year-over-year than her friends who work for companies that don’t have wellness programs.

It might seem daunting to get a program like the hypothetic company in my example off the ground, especially if your business is just getting started. Even starting small with employee health education can begin to build momentum that will start to significantly improve the health of your employees.

BBD can help connect you with wellness experts who can work with you to develop a wellness program that suits your company’s needs; offering a step-by-step approach. Email and let us know what you would like to see your company include in your wellness program that would make the greatest impact to a culture of wellness.

The Leadership Gap – Building a Bridge

The Leadership Gap – Building a Bridge

Everyday more corporate leaders are retiring. In fact, the U.S. is facing the retirement of 33 million baby boomers by 2020, leaving a rather large and potentially threatening leadership gap for businesses to fill. The process of filling the leadership gap will not accommodate the time commitment needed for training the next generation of leaders.  Additional studies show that only 11% of employees are interested in pursuing C-level leadership positions critical to the success of an organization.

With these tough challenges, companies may need to take a “bamboo” approach to training. Bamboo is one of the fastest growing plants in the world but only after it takes time to develop a robust root system. This system protects and supports the plant’s longevity, heartiness, and strength.  The bamboo becomes tough to uproot and the plant’s growth becomes explosive.

Companies can be like bamboo and develop a root system that will support them well into the future.Start by considering who the future leaders could be in your company. Who would shoot to higher levels of leadership with the right mentoring and training? Next, gather input throughout your organization, sister companies and trusted partners on the type, style, and execution of the training most relevant. Getting feedback lays the ground work to give a leadership training program that extra boost it needs to be successful. Consider how you might leverage mobile tools, personalization, and the ability to be flexible to help meet the user experience preferred by Millennials to drive engagement and follow through.

Once you have areas of growth identified, consider leveraging subject matter experts from in and outside of the organization to develop and deliver training materials. Keep the lines of feedback flowing and adapt as needed. Through this and other exploratory training and continued learning, your company can begin to tend to its next generation of leaders and grow them to become wonderful assets.

Most importantly, start your transition planning now. On an individual basis, consider how you can stretch your own mentoring skills and seek to teach potential prodigies to lead your organization in its next pursuits. Support them in growing deep strong roots as leaders in your company. If you’re a Millennial and are inspired to lead, seek out a mentor to help you identify your areas of strength and opportunities for growth.

Is your company ready to start a training program targeted to the future leaders in your organization? BBD is here to support you in understanding and executing training and coaching to help your business bridge the leadership gap.

Enhancing Give-Back Partnerships

Enhancing Give-Back Partnerships

Corporate responsibility has become a theme that more and more businesses are giving special attention. With proven bottom line benefits, philanthropy is now a part of corporate strategies to increase employee retention, morale and brand awareness.

As the trend towards give-back businesses and business programs rises, tools and resources to help businesses be as giving as they can be are also growing. Whether you are part of business that wants to ensure its philanthropic efforts are organized to make the biggest impact or you represent an organization that needs more corporate partners, new resources are available to help connect you to your goal.

When we are working to raise money for a worthy cause, there is always room for more donations. Amplify your efforts and impact by visiting This site can help you  increase the amount of money you raise from matching gift and volunteer grant programs. The group provides donors with the tool they need to get their match requests in the hand of corporate decision makers. Donors can easily access matching gift guidelines and forms to streamline the process. The site offers direct donation and custom match pages hosted through the Double the Donation page or on your own corporate page.

Many corporations also want to volunteer to support an important cause through their actions and non-profits need volunteers. Volunteer Match makes it easy for giving people and good causes to connect. With over 100,000 non-profit organizations registered and submitting volunteer opportunities and over 9 million volunteers matched to meet their needs, the service is growing daily. If you are a non-profit, post your story and get help incorporating more volunteers into your effort to make your impact even bigger.   If you’re a corporation, plan your next team building event to include a give-back project and you’ll see more smiles around the conference table.  If you are an individual with a giving heart, you can also get involved. Gather a group of helpful friends and make volunteering a pay-it-forward part of your social time.

Momentum begets more of the same. Don’t miss the opportunity to amplify your efforts to tackle important challenges with a few digital clicks. You may be surprised at what a difference connecting to like-minded groups can make in multiplying your impact.

What have you found that works well in connecting with non-profits or corporate donors and sponsors? Please share your comments below.

Green practices pay greenbacks

Green practices pay greenbacks

As of January of this year, an estimated 1,200 companies in the U.S. had B Corp status. A B Corp is a for-profit corporate entity that contributes positively to the community and environment through its products, services and operations. Even with the mounting increase of companies achieving B Corp status, CFOs still want confirmation that green practices and corporate responsibility will support the bottom line.  Luckily, consumer studies and handy new tech tools hold good news for sustainable companies.

A 2014 global study was conducted by Nielsen surveyed consumers on their willingness to pay for products and services provided by companies’ actively practicing conscious capitalism. The study found that 55% of respondents were willing to pay more for products and services from companies that are making a positive social and environmental impact. Nearly as many consumers (52%) had made a prior sustainable product purchase in the past 6 months.

While consumer-reported past purchases and purchase intent is helpful, it may not be the best predictor of actual conversion to a product purchase. To get the rest of the story, a review of sustainable product retail sales was performed. The review showed a 2-5% increase in sales depending on the product marketing.  Companies which included corporate responsibility as a part of their marketing message and on product packaging saw the most success.

More recently, consumer commitment to spending their green on green products and services can be seen in the creation and usage of complementary sustainable shopping apps. More apps are being developed and downloaded that help consumers find green products. Some examples include:

  • GoodGuide— helping consumers find ethically made, green products quickly
  • Fooducate— giving shoppers a product grade level for each scanned product based on its healthfulness
  • Social Impact— allowing users to search socially conscious businesses near their location

The results of the Nielsen study and the growth of socially conscious consumer apps demonstrates that a growing percentage of consumers are:

  • motivated to spend on sustainable products made by socially conscious companies
  • willing to pay more for them
  • influenced to purchase by a sustainable marketing message.

Share with others how your company is communicating your green efforts to your target market.

Great Leaders; 7 Steps to Become One

Great Leaders in 7 Steps

great leadersYour leadership strengths may impact many areas of your life from the success of your business, to the size of your bank account, to your inner circle relationships, to physical wellness and more – leadership is critical to success – and basically impacts every area of your life.

Great leaders are developed.

As with most topics of interest, there are trends. Great leaders are not born, they are developed. Here are some business areas to focus on that may expand your specific leadership traits.

1. Great leaders hold the vision for themselves and for others.

  • It is imperative that you spend time focusing on where you’re going, and why.
  • It’s not your job to get caught up in the minutia, it is your job to be clear, focused and communicate in a way that allows others to support and create the vision with you.
  • A great leader puts their goals in writing. You cannot hit a goal that doesn’t exist. When you see your goal written out, you will be able to see it and to reach for it.
  • A great leader is someone who has a clear vision and can turn that vision into a vivid picture that others can see.

2. Great leaders are passionate about what they stand for.

  • Their passion inspires others to be their best and allows others to be great when challenges surface.
  • Let your passion for your vision shine through. Others will get excited by it and want to get on board with you.

3. Great leaders are decisive.

  • They have the ability to take all the facts and circumstances into account and make a decision that supports the vision. The thing about decision making, is that not making a decision…is also making a decision!
  • People count on you, as the leader, to be clear, decisive, communicate, and, most importantly, follow through.
  • You’re either raising the bar or lowering it, depending on leadership decisions you’re making.
  • Be the tower of strength and endurance that others can count on you for.

4. Great leaders guide, teach and mentor others.

  • Give your people both responsibility and authority, and be available when issues come up. Let others learn and grow through their own experiences.
  • A great leader knows how to inspire others to do their best.
  • Be invisible and take the road blocks out of everyone’s way so they can be great.

5. Great leaders strive for growth in their leadership role.

  • They stay sharp through ongoing education, involvement in leadership groups and utilizing personal mentors in their own life.
  • They seek wisdom and knowledge from every challenge and trial they go through.
  • A great leader is not lazy, they are willing to do whatever it takes to grow and become a better leader.

6. A great leader knows how to appreciate differences and understands the importance of having a variety of different styles on his team.

  • A great leader knows how to utilize different people’s strength and talent to strengthen the organization.
  • A quick and easy way to assess anyone’s style is by completing a behaviors and motivators assessment for leaders and team members. The report looks at the strengths and gaps of your style and outlines an action plan on what you can focus on for improvement.
  • Click below to take your behaviors and motivators assessment now!

Click Here to take assessment

7. A great leader is humble and treats others with respect.

  • Treat others with respect and genuine appreciation.
  • Care about the interest of others and demonstrate compassion.
  • Support and recognize others.

When you apply the 7 Steps to Great Leadership, you’ll be well on your way to becoming a great leader surrounded by a great team!

Call Joy’s office today at 877.569.2511 and say *Yes* to Joy’s coaching – receive ongoing support with the leadership goals to develop great leaders  that are a MUST in YOUR life!

Business Life Stage

What Is Your Business Life Stage?

business life stage

Your Business Life Stages 1-9

  1. Birth Business  Life Stage
    A business is really started when you take on personal risk. Most people at this stage have a job, not a business. To grow out of this stage, you need to think about the needs of the business as very separate from your own. You are not your business.
  2. Infant Business Life Stage
    This is the stage where you hire another expert to handle the additional workload you have from successfully completing Stage 1. You may have independent contractors or a few employees, and it’s basically still you running the business. Cash flow may be one of the issues that keep you up at night.
  3. Toddler Business life Stage
    Now your business is really starting to move forward. You’re building your management team, and you’re still in control. Your team works well together, yet they still run all their ideas by you, as you’re still the main decision maker. Everything begins to accelerate during this stage. Cash flow may still be a concern, and most importantly, you are making progress.
  4. Teenager Business Life Stage
    At this stage, you begin to develop your team to manage the business. Cash flow is no longer an issue – growth and innovation occupy your thoughts. During this stage you may become overconfident and mistakenly believe more means better. It’s easy in this stage to discount accountability [big mistake!], and you haven’t yet built strong, sustainable systems.
  5. Young Adult Business Life Stage
    Now you’re really beginning to anticipate the future and make more educated and committed
    choices. You limit what you focus on — especially the systems that build long term success.
    You settle down and get serious. Congratulations, you’ve grown up.
  6. Maturity Business Life Stage
    Yes! You are now reaping the rewards. You’ve developed a life and business system
    that’s sustainable. Celebrate your successes and hard work! The business has now been branded, there is a clear leadership vision and direction, and your teams are aligned. Sales and profits are growing, your original vision has come to life.
  7. Mid-Life Business Life Stage
    Unfortunately, at this stage of business, as in life, things begin to deteriorate and fall apart. What do you need to do to reenergize the business? If you don’t tend to this issue it will continue to age. What worked well in the past is no longer working. This is the time to re-innovate, re-create and re-energize! At this stage you may also consider putting your exit strategy in place.
  8. Aging Business Life Stage
    If you fail to take action in Stage #7, your business will continue to break down, especially if you, the owner, are in denial. You may begin to lose talented team members if this denial continues.
  9. Institutionalization Business Life Stage
    Your company is in demise and is only kept alive by what was originally put in place: the systems, rules, policies, and procedures. You’re no longer putting energy towards innovation or creativity. Your business may cease to exist.

Email today to set up a time to review these stages in more detail and learn what you MUST do to avoid Business Life Stage #8 and #9!

Develop Yourself with a Success Tool

A Sneak Peak at one of my Success Tools; Develop Yourself!

Develop Yourself

develop yourselfCreate a focused, empowered plan that gets you excited to jump out of bed every morning.

“You can become the expert in your area of interest over time and with a specific, measureable plan.” Joy Pecchia

Read a book about something other than sports. Attend your next local Orchestra Hall symphony event instead of another evening in front of the TV. Take a walk or a bike ride instead of getting in your car.

Better yet, change a habit you wish you didn’t have. A habit of doing depression; having angry outbursts; or using food, alcohol or drugs to control your moods or feelings.

Not only can it be done, in many cases it must be done for you to live a fulfilling life.

It is very tough to do because of this: As we go through life, we act as though we know how our minds work and why we behave the way we do. It’s surprising how often we have no clue.

Even though that may be true, here are five ways to trick your mind into changing and help develop yourself:

5 Ways to develop yourself

  1. Write it Down or Type it In: Every one of us has made rising out of bed pronouncements like: I’m going to make a change today. Unfortunately, as we all know, that is not enough. Write the goal down. Set a start and end date of not more than 90 days. Note why it’s a must for you to achieve the goal, acknowledge what the obstacles are and what any triggers to relapse might be.
  2. Be Focused: Often, after a change we lose enthusiasm without allowing time for the new habit to become a part of your life. Give it at least thirty days before reassessing, and be as consistent as you can in following the necessary steps to achieving your goal.
  3. Stay committed: One way to maintain focus is to initially look at your goals every day and log your progress in a journal. This keeps your mind focused on the goal. It also allows you to chart your progress. Sometimes it’s difficult for clients to see their progress when they’re in the game. Reading your journal allows you to be more objective in your life and acknowledge how far you’ve come.
  4. Shout it From the Rafters: Let everyone in your inner circle know about your plan. Let them know how they can specifically support you in achieving your goals. Maybe you want them to ask you a question or send you an email to check in – let them know what it is that you need. It’s critical that you set yourself up to have people in your environment who want to support you in being great. This journey is not meant to travel alone.
  5. Create a Supportive Environment: Spend time in your favorite environment — a favorite room or chair in your home, outside at a nearby park, hiking in the mountains or surfing the waves.And a question for you: Does the environment you spend most of your time in appeal to you? Be sure to surround yourself with favorite photos or artwork, listen to your favorite music, paint a new color that feels good to you, those kinds of things. Remember that sometimes it’s the small things that give you the biggest result.

And a question for you: Does the environment you spend most of your time in appeal to you? Be sure to surround yourself with favorite photos or artwork, listen to your favorite music, paint a new color that feels good to you, those kinds of things. Remember that sometimes it’s the small things that give you the biggest result.

These strategies help leverage your total commitment to the changes. Don’t worry about thinking you might appear silly if you falter. Just keep at it and remember your commitment. It is much easier to make changes when you have a reliable support system. It’s just about impossible to change without one. Surround yourself with others who care about you and who want you to develop yourself to be great.

Having Trouble Staying Focused? Five Steps to Improve Your Time Management and Avoid Distractions.

Staying Focused Is Time Management for the Important Things in Your Life

staying focusedMost everyone is aware of how difficult it can be staying focused these days with all of the distractions around us, whether it’s the numerous interruptions caused by advances in technology, your family’s needs, or your finances, not to mention your health, relationships and all other areas of your life that can distract you or require your immediate attention. Needless to say, staying focused on time management is even more critical to your success today.

Below are 5 Steps you can focus on today to begin mastering life management skills on your personal development path to the desired quality of your life.

Staying Focused Tools:

    The 80/20 rule applies to this. What I see, over and over again with clients, is that 80% of you having what you want is to be very clear on what you want and why you want it. Be sure to begin with the end in mind. It’s critical to be clear and focused on this first step. Write it down, post it up on your bathroom mirror, car dash, desktop – visualize it – feel what it feels like when you achieve that outcome.
    Then begin to capture your actions – and this is only 20% of achieving your outcome. If the action is not something you enjoy, or is uncomfortable, don’t focus on the action, focus on the outcome. When you keep your focus on the 80%, your desired outcome, the 20% will appear to fall into place. Prioritize your actions and leverage and/or delegate anything you don’t need to spend your own time on. Then schedule these actions into your calendar and make them a MUST.
    Your body has a natural ultradium rhythm every 90 minutes. This natural rhythm allows you to focus for a specific period of time [90 minutes], and then it is time to take a break. This means you can set yourself up to work optimally by scheduling actions into 90 minute cycles on your calendar, with a break in between. These breaks or rests, allow you to refresh yourself and begin again renewed with a feeling of vitality and motivation. They can be 20 minute breaks to get up and walk around, handle other priorities, or when you are on deadline and don’t have the 20 minutes available, then drinking water, deep calming breaths or stretching can quickly support you towards a renewed feeling of energy and focus.
    Establish times and spaces that give you the opportunity to disconnect from work in order to create more balance in your life. By disengaging for short time periods, you will increase your energy and focus. What creates more balance in YOUR life? Running? Working out at the gym? Hanging out with your family or friends? Contributing to your community? Reading? Yardwork? Even 10 – 15 minutes is very rejuvenating.
    By far, one of the greatest time management issues is when you allow other people to distract you from your predetermined Musts. When you’re focused, you create a boundary and simply do not allow this to happen. You may need courage, clarity or motivation to communicate your boundaries to others, not denying an interaction, simply delaying it so you can stay focused on what’s most important in the moment.

So there are your 5 strategies to staying focused. Be sure to develop a basic time management or life management system that makes it easy for you to follow through with your commitment. You will be amazed at how sharp your focus can be.

Begin today. Remember it takes practice and time to make this change automatic. The effort is absolutely worth it in staying focused.