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The Importance of Executive Coaching for Start-ups

We already know that executive and business coaching holds numerous benefits for those who seek it. Whether this is done to streamline your career, negotiate a career shift or raise your levels of productivity, there is no doubt to how beneficial seeking executive and business coaching can be!

So Many Start-Ups

There are numerous start-up companies and businesses that have recently sprung into the market. Many of these offer similar services and products so what separates the best from the simply good tends to boil down to the finer things.

Executive Coaching for Start-Ups

One of the things that can seriously benefit a start up business, company or organization is executive coaching.

Over the course of this blog, we’re going to elaborate on how this is so.

A Removed Perspective

Many of those involved in starting and running their own start ups are passionate individuals. Further, the startups they are invested in hold much significance in their lives emotionally and otherwise. Though this kind of commitment is great, there are times when one needs to take a step back and view situations more objectively for the greater good of the business.

At times like those, where a director or owner cannot distance themselves from the emotional investment, an executive coach can offer valuable perspective.

Goal Setting and Management

Setting goals is an important part of any business; as is managing and seeing them through. A start-up receiving executive coaching will be supported greatly in the area of goal setting and management.

An executive coach will not only help the start up figure out its priorities and vision for growth. They will also provide support and motivation helping those working for the startup see these goals through.

Early Risk Assessment

Executive coaching can help you identify potential risks, losses and pitfalls a lot earlier in the game than you would without it. This is because the executive coach you work with has likely worked with numerous businesses, start ups and individuals.

They also have a realistic idea of what different markets are like and are informed by way of trends. In other words, they not only help you make the right decisions but also help you to avoid numerous risks by identifying them early.

Team Evolution

Managing a new team can at times be tricky. At the same time, if your team is not getting along it will probably be quite difficult for your upstart to thrive. Similarly, an unhappy team means shoddy work. An executive coach can help streamline team interactions and help with motivation as well as morale. They work with the team evolving them into the happy yet productive force you need to function well and make it big!

Sculpting Leaders

Last but not least. an executive coach will help you sculpt yourself into the right kind of employer, partner or leader.

They will inform you about qualities that will help with your work and interactions and provide guidance. They offer perspective and can help you become more aware of your strengths so you can play on them. They will also alert you to growing edges and professional weaknesses that you could work on to be better. Needless to say, a team with good leadership will get places!


If you’re involved with a start up and feel you could use the extra support getting up on your feet that’s perfectly normal! Better yet, we’ve got you covered! Those looking for executive coaching in Minneapolis can give us a shout or visit our webpage for more on the effective executive, business and career coaching we offer!


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  1. Taylor Anderson Sep 12, 2018 - 06:43 PM

    My friend wants to start up his own business, and although he has a degree, he’d like to find someone to mentor him. I like how you mentioned that executive coaching can help him set goals, complete them, and grow with straight priorities. What qualities are important to look for when hiring a business coach?

    • Joy Pecchia Nov 04, 2018 - 02:29 AM

      Entrepreneurial mindset and solid coaching experience in startups is a bonus when hiring a business coach. What I’ve learned is that the ‘school of hard knocks’ is as valuable as education. Having an expert by your side saves resources and moves you to success faster.

  2. Steele Honda Jul 01, 2019 - 11:11 PM

    I like that you said the executive coaches can not only help you make the right decisions but also help you to avoid numerous risks by identifying them early. I think that it would be smart to have a leadership coach as a start-up because then you could get coaching from someone that would probably have more experience with that type of thing than you would so you would be getting valuable guidance as well as coaching. I also think that it would be smart to get coaching done early on to help set you and your business up for success and so you could know what to work on from the start. Thanks for pointing out the importance of executive coaching.

  3. Randy Chorvack Oct 31, 2019 - 06:27 PM

    I agree that managing a new team can be tricky. There are all kinds of different personality types and it can be hard to get them all to work together. Having an executive coach help you figure out how to navigate that mess would be really helpful.